Zulu, Singing Zuligans
Every holiday, agencies send gifts to clients. But this year we took our gift budget and put it towards allowing clients to give to those in need. So we created the Singing Zuligans Holiday Card. An interactive card where clients could click on Zuligans and get their off key rendition of a Christmas carol. For every caroler clicked, we fed one person at a local shelter. Our goal: Feed 4,000 people if we reached 4,000 listens. We reached this goal in one day. So we decided to keep giving. We doubled our contribution to 8,000 meals if we hit 25,000 listens. This was reached in just a few more days.